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> Impressive
Labels Meet the Most Demanding Requirements
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>The
Challenge: |
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>Clyde
Burks at ProForma Diversified wanted to improve the opacity
of this clear shampoo label to enhance legibility. At the
same time, he wanted to incorporate the ease of application
and cost savings of one label. The challenge was developing
a label that was opaque enough to enhance readership, but
appear "transparent" between the "two"
label sides.
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>The Solution: |
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>Impressive
Sales Service Representative, Debbie Morton, helped Clyde
come up with a truly Impressive solution. She suggested
starting with a white labelyte stock for opacity and then combining the front and back labels into one. This not only
saved the client money, it also enhanced the ease of
application. To achieve the "transparent" look
between the label sides, Debbie utilized the Impressive Data
Color ACS Color Computer Lab. The experts at Impressive came
up with a perfect color match with the shampoo. The UV cured
inks and lamination protect important product information
and the brand image throughout the life of the
product.
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>Product Specifications: |
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>Printing
Process: |
>UV
Flexography |
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>Printing
Press:
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size="3">Webtron
750, 7 1/2", 6-color press with UV curing, laminating,
rotary foil stamping and line hole punching. |
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>Stock: |
>Fasson
2.8 mil white gloss polypropylene |
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>Inks: |
>UV cured
black and burgundy with a specially matched UV green
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>Lamination: |
>1 mil
clear gloss polypropylene selfwound
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>Adhesive: |
>Fasson S900 permanent
adhesive
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>Impressive Label
Consultant: |
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>Debbie Morton
Special Thanks to Clyde Burks and ProForma Diversified for providing this Impressive Challenge!
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Few can match our processes. Our commitment to quality is
matchless.
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The above label is only one of many excellent label
alternatives. We have a wide variety of printing processes
and materials available which can be used for this need.
Please contact our Customer Service Department for details
at
>1-800-726-6464 or E-mail us at info@impressive.com!
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